With tough times upon the auto industry many people feel dealers should be giving the customer whatever they want or need. While this may sound good in theory, for the automotive industry you have to consider that many different things come into play that makes theory not always feasible.

It’s not actually the dealers that are dropping the ball most of the time; it’s the automakers themselves. They may not ship what has been requested by the dealers, instead shipping the vehicle they want. This leaves the dealers with an inventory that isn’t what they requested or what their customers want.

This unfortunate circumstance leaves the dealer with the choice of resorting to hard sell tactics or letting the vehicles sit around forever. Those hard to sell cars can continue to sit for a while, but ultimately they will create problems for the dealer, as no customer may really want to buy them. It’s either hope they have the vehicle you want or sometimes settling on another choice.

As this continues to happen dealers are left trying to sell customers vehicles that are by far not their first choice, and that considers that they may not be given a choice of the vehicles they want.